Client Case Study: Social Media Push

Posted on April 24, 2012 by Brian Fitzgerald

Social Media Case StudyThe Renaissance and Marriott hotels of Washington, DC came to O’Rourke with a challenge to increase the number of TripAdvisor guest reviews and Facebook “likes” for individual properties.

In response, O’Rourke created business card size handouts that were distributed with room keys upon check-in. Using QR code technology for instant response, these cards makes it fast and easy for guests to scan the code with their smartphones and immediately like the property on Facebook or write a review on TripAdvisor.

For the full success story click here.