Our responsive approach has the following benefits:
It’s What Your Guests Need
The fact that mobile devices are now outselling PCs leaves no question – your hotel needs a mobile presence. And with a responsive website design, your website will be optimized for every screen size (think “touch” devices versus keyboard and mouse).
It’s Easy To Manage
A responsive site allows you to use one content management system to update your website content. Change your copy or update your image gallery in one place, one time, and your website is instantly updated on all devices. What could be easier?
Google Likes It
Google has stated publicly that a responsive website design is the recommended configuration for all smartphone-optimized websites – and as we well know, what Google says, (usually) goes.
Websites that are designed responsively can adapt to any screen size – including those that aren’t even on the market yet! So no need to worry about re-designing your website every time Apple upgrades their iPhone or Amazon releases a new Kindle.
Designing for “mobile first” shifts the focus from website layout to content and will challenge hotels to consider which content is truly most important to their guests. This is the stuff that should occupy the priority position on your website, whether it’s being viewed on a desktop or on a mobile device. Structuring your site for a single-column layout on a smaller screen first forces you to decide which features ultimately deliver the most value to your guests and bring the most benefit to your bottom line.