Revenue Management Consultant's Guide to Optimizing The Direct Booking Channel

This book will reveal:

  • The Solution to Booking Engine Abandonment
  • Definition of GX Design
  • Steps to Optimize the Direct Booking Channel
  • Innovative Use of Custom Room Cards with Real-Time Rates
  • Quick and Easy Room Availability Filters
  • Budget-Based Room Inventory Filtering

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GX + Skipper Case Study

For the Ashore Resort & Beach Club we transformed the booking experience through Guest Experience Design (GX) and the Skipper booking engine, achieving a 5x growth in direct bookings.

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