VICE PRESIDENT, DIGITAL STRATEGY
Brian is responsible for agency strategy and performance and client digital marketing efforts, including website design and development, paid search, search engine optimization, social media, digital media, and measurement & analysis.
Before joining O’Rourke, Brian spent four years working at TIG Global (MICROS eCommerce) in various positions, including Director of Search Engine Optimization, Director of Search and Social, and Vice President of Web Strategy. At TIG Global, Brian was responsible for strategy and analysis of all digital marketing efforts. He managed a team of eight and drove more than $22 million in revenue for his clients each month. In addition to his work at TIG Global, Brian worked eight years with Marriott International’s e-Commerce department, where he played a role in developing and implementing corporate and property level marketing strategies.
Brian holds an undergraduate degree in Business Administration from Babson College and MBA from The George Washington University.