Offering guests an unrivaled luxury experience in Hawaii, Koloa Landing Resort, an Autograph Collection property, remains one of the area’s most prestigious destinations. The resort’s amenities including an on-site spa, five-star dining, luxury villas and much more. Because of the competitive nature of the Hawaii tourism industry, it is crucial for properties to stand out when it comes to display advertising.
When Koloa Landing first reached out to O’Rourke, they wanted to re-vamp their current display advertising strategy. More specifically, they wanted to leverage their vanity site by utilizing display retargeting to continuously engage previous website visitors and encourage them to book. Through a carefully curated approach to display ads, we were able to come up with an effective strategy that would help them achieve their goals.