A unique retreat in Litchfield Hills, Connecticut, Winvian Farm has been one of the country’s most renowned boutique properties for many years. The hotel is a collection of 18 unique cottages, boasting luxury amenities in a luxury atmosphere. They also have an on-site spa, five-star restaurant, and much more.
When we connected with the property, they told us they wanted to increase the efficiency of their previous paid search campaigns and, ultimately capture more clicks and revenue with the same spend level from the previous year. The team at O’Rourke constructed a paid search plan with the goal of increasing ad clicks across the board, all while staying under-budget.