Case Study

Winvian Farms

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Winvian Farms
57% Conversion Rate Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam cursus eget velit eget ornare. Proin gravida nunc a ligula elementum, sit amet porttitor lorem rhoncus. Etiam lacus ligula
84% Conversion Rate Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam cursus eget velit eget ornare. Proin gravida nunc a ligula elementum, sit amet porttitor lorem rhoncus. Etiam lacus ligula

The Background

A uniquely luxurious getaway in the Litchfield Hills of Connecticut, Winvian Farm is widely regarded as one of the country’s most renowned, most distinctive, and most one-of-a-kind properties. Set into 113 acres of bucolic countryside and home to 18 well-appointed cottages, no two alike, the boutique resort promises luxury amenities and a secluded atmosphere. They have an on-site spa, five-star restaurant, and much more.

The Challenge

When we first connected with Winvian Farm, their goals included increasing their previous paid search campaign efficiency and ultimately, capturing more clicks and revenue with the same spend level as the previous year.

"I had the pleasure of working with O’Rourke on two projects for Union Station Hotel: launching our hotel’s new website and launching our restaurant’s new website. Their team was amazing – they guided through the entire process, then advised on strategies for PPC, SEO, and more – and were quick to respond to any requests." Julie C. - Director of Sales & Marketing

The Solution

Leveraging our experience and PPC experience, the team at O’Rourke worked to construct a paid search plan specifically targeted to increase ad clicks across the board. Leveraging our experience and PPC experience, the team at O’Rourke worked to construct a paid search plan specifically targeted to increase ad clicks across the board. Leveraging our experience and PPC experience, the team at O’Rourke worked to construct a paid search plan specifically targeted to increase ad clicks across the board.

How We Made It Happen

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent nisi quam, pretium at sodales in, tristique sit amet turpis. In ultricies velit vel porttitor faucibus. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia curae; Vivamus auctor augue vitae lacus pulvinar, id fringilla diam aliquet. Etiam nisi enim, venenatis quis ultrices facilisis, ultrices sed tortor. Duis purus sem, interdum ac dapibus eu, pellentesque non ante.

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