Planning Your 2023 Marketing Budget for the Opportunities Ahead — Branded Hotels

Brian Fitzgerald September 23, 2022

It’s budgeting season, and planning your marketing budget now can help set you up for a successful year ahead. We have put together this eBook to help you prioritize your investment, understand the value of each strategic area and position your hotel for a brighter financial future.

In this eBook you will learn about the latest hospitality marketing trends, costs, statistics and our recommendations regarding: 

• Website design
• Pay per click advertising
• Metasearch marketing
• OTA advertising
• Technical and onsite SEO
• Email marketing
• Social media management
• Reservation recovery
• Conversational marketing and more.

We hope you will find this a useful resource as you develop your 2023 marketing budget.