Hospitality Digital Marketing Archives - Page 2 of 11

Sunny resort pool scene with lounge chairs, rolled towels, umbrellas, palm trees, and a bar hut under a bright blue sky.

Redefining Luxury Travel: What It Means for Your Hotel

“Luxury travel” typically brings certain implications and expectations, cutting across interior design, amenities, and high-touch service, all the way down…

By Emily Wagner • October 6, 2025

Hospitality Digital Marketing

Hotel Marketers Should Take Advantage of Sports Tourism Growth

The sports tourism market is booming. More and more people are pegging travel to sporting events, creating broad itineraries beyond…

By Conor O'Kelly • September 4, 2025

A person takes a photo of a scenic sunset from a car window, capturing colorful sky and mountains with a smartphone.

Hospitality Digital Marketing

Why Hotels Should Introduce Short-Form Videos in Their Marketing Mix

“Short-form videos,” a catch-all term for vertical, bite-sized clips, are everywhere. Popularized by TikTok, Instagram…

By Conor O'Kelly • July 14, 2025

A person holds a key card near a hotel room door lock to unlock it.

Website Design

Technology-Enabled Personalization: From Hotel Marketing to the Guest Experience

TLDR: We all love a personal touch when checking in: remembering your favorite room or…

By Emily Wagner • July 7, 2025

A woman with closed eyes relaxes on a bamboo mat, receiving a head massage at a spa, surrounded by green leaves, candles, and oils.

Hospitality Digital Marketing

Hotel Marketers Should Capitalize on Wellness Travel Trends

A growing share of travelers today care about health, and we’re not just talking about…

By Emily Wagner • June 4, 2025

Close-up of hands typing on a laptop keyboard, with a blurred computer monitor in the background.

Hospitality Digital Marketing

Crafting an Effective Hotel Marketing Budget: A Comprehensive Guide

A well-structured hotel marketing budget is one of the most important tools a property can…

By Brian Fitzgerald • May 28, 2025

Insights