Social Media Marketing for Hotels

Our Expertise

We know hotels. We know social media marketing. O'Rourke's unmatched industry-specific expertise helps your independent or branded hotel create compelling social media experiences that cut through the noise — increasing bookings and maximizing ROI for your organization.

Hotel Marketing Services

  • Social Media Strategy
  • Metasearch
  • Social Media Advertising
  • Pay Per Click
  • Email Marketing
  • Display Advertising
  • OTA Advertising
  • Reporting & Analysis

Our Clients

Cellular signal bars icon689% Increase in Instagram Engagement

A longtime family-owned inn under new ownership, The Wentworth turned to O’Rourke as it sought to grow and update its social media presence without leaving behind its existing followers and customers.


Cellular signal bars icon125% Increase in Instagram Engagement

When the pandemic prompted the Westin Seaport Boston to reevaluate its social media strategy, O’Rourke responded with a makeover that significantly boosted its profile and increased engagements.


Cellular signal bars icon30% Increase in Website Traffic

The new owner of Nashville’s historic Union Station hotel needed to upgrade their digital marketing efforts after taking over a stale and dated website. O’Rourke’s efforts delivered solutions that boosted monthly site visits and booking engine users.


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"We’ve partnered with the team at O’Rourke on several different projects and I can’t say enough about their professionalism, responsiveness, and timeliness. They always deliver on the scope of work with effective strategies that help reach our goals. Whenever I have a question, suggestion or simply want to brainstorm, there is never a hesitation on their side to talk through the topic at hand. They are also honest with feedback and help us set clear expectations of any project. I feel as though we have a true partner in our corner." L. Williams, Director of eCommerce