Results

Our Results

We’re all about delivering strong, measurable results for our hospitality clients. Check out these case studies to see what we can do for you!

Cellular signal bars icon13 to 1 Return on Ad Spend

To attract more social media engagement and increase visitors, O’Rourke developed a paid social media campaign to highlight the hotel’s remarkable transformation. The effort resulted in improved social media metrics across the board.

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"O’Rourke has been a strategic and thoughtful partner from the early days of our website brainstorming, to building us a beautiful portfolio site, and ongoing management. Their team is collaborative, creative, extremely responsive, and an absolute pleasure to work with." Tricia L. - Director of Marketing

Cellular signal bars icon12 to 1 Return on Ad Spend

Located in the bustling and historic downtown, the Revere Hotel Boston Common is just steps from some of the city’s most popular attractions. But increasing competition in their evolving neighborhood required a new approach to attracting more guests.

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Cellular signal bars icon45% Reduction In Bounce Rate

The Merriweather Lakehouse wanted to increase its website traffic and boost its online presence with a more tailored digital marketing strategy. The luxury suburban property faced the real challenge of raising its profile.

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"I had the pleasure of working with O’Rourke on two projects for Union Station Hotel: launching our hotel’s new website and launching our restaurant’s new website. Their team was amazing – they guided through the entire process, then advised on strategies for PPC, SEO, and more – and were quick to respond to any requests. " Julie C. - Director of Sales & Marketing

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Cellular signal bars icon30% Increase in Website Traffic

When HEI Hotels & Resorts sought to boost online revenue for a subset of its extensive portfolio of nearly 100 properties, they turned to O’Rourke to address a host of individual needs. Our team provided custom-built solutions that generated positive results for each property.

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Cellular signal bars icon125% Increase in Instagram Engagement

When the pandemic prompted the Westin Seaport Boston to reevaluate its social media strategy, O’Rourke responded with a makeover that significantly boosted its profile and increased engagements.

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"We purchased our inn 5 years ago and needed a complete overhaul for the website. O’Rourke was an easy first choice, thanks to their location (New England, like us) and hospitality marketing expertise. Five years later, we’ve grown beyond expectations and maintain a great working relationship with O’Rourke, who continues to manage our marketing projects." Brian S. - Bear Mountain Inn

Cellular signal bars icon17% Increase in Conversion Rate

When Florida became a destination during the early stages of the COVID pandemic in 2020-21, Tampa’s Saddlebrook Resort was riding high with strong demand. But coming out of that stretch was more of a struggle and the resort was in need of a jumpstart.

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Cellular signal bars icon16% Increase in Total Site Visits

Long a favorite luxury destination for the sailing set, the Bitter End Yacht Club was entirely destroyed by a hurricane in 2017. Before its destruction, the club had been open a half century on its island outpost. When it was time to reopen, they turned to O’Rourke to help them make a major impact.

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