Results

Our Results

We’re all about delivering strong, measurable results for our hospitality clients. Check out these case studies to see what we can do for you!

Cellular signal bars icon58% Increase in Revenue

Leveraging our experience and PPC experience, the team at O’Rourke worked to construct a paid search plan specifically targeted to increase ad clicks across the board. The result was a strong increase in PPC revenue for our client.

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"O’Rourke has been a strategic and thoughtful partner from the early days of our website brainstorming, to building us a beautiful portfolio site, and ongoing management. Their team is collaborative, creative, extremely responsive, and an absolute pleasure to work with." Tricia L. - Director of Marketing

Cellular signal bars icon11% Increase in Conversion Rate

With The Mountain Club on Loon’s unique offering in mind, O’Rourke Hospitality designed and developed a new website that made it stand out. The new website was designed to be more navigable and built with a feature to allow visitors the ability to filter activities by season. The new website was paired with a fresh branding style guide and vivid photos that helped differentiate The Mountain Club on Loon in a competitive market.

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Cellular signal bars icon$18K in Campaign Revenue

We helped Sky Rock pivot to their new traveler demographic: guests from Arizona and nearby California. We crafted highly targeted campaigns that focused on state specific exclusive offers and specials, with a limited online offer available only to users who had clicked on an ad.

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"I had the pleasure of working with O’Rourke on two projects for Union Station Hotel: launching our hotel’s new website and launching our restaurant’s new website. Their team was amazing – they guided through the entire process, then advised on strategies for PPC, SEO, and more – and were quick to respond to any requests. " Julie C. - Director of Sales & Marketing

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Cellular signal bars icon171% Increase in CTR

We worked closely with Go Stowe to improve their top-level performance in Click-Through Rates and Cost-Per-Click, by utilizing more comprehensive and segmented audience targeting with more relevant ads. A more refined, highly researched Facebook campaign, paired with a better understanding of Stowe vacationers, helped us reach a more interested demographic with better keywords.

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"We purchased our inn 5 years ago and needed a complete overhaul for the website. O’Rourke was an easy first choice, thanks to their location (New England, like us) and hospitality marketing expertise. Five years later, we’ve grown beyond expectations and maintain a great working relationship with O’Rourke, who continues to manage our marketing projects." Brian S. - Bear Mountain Inn